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Basically, everyone is on Instagram now.

Whether it’s your aunt Susan or your hairdresser’s dog, just about everyone on the platform is trying to snap the perfect #potd.

But we can all come to an agreement that we’re tired of seeing the same latte photos and #hotdogsorlegs holiday pics, so we need to see what will make your Instagram profile stand out, and one way this is possible is taking a look at your Instagram feed.

Without further ado, here are five tips for revamping your feed.


Find your niche

Then figure out a theme or style that fits it.

To figure out your theme, think of your Instagram profile as your personal brand. No matter what you do or where you are, it is always possible to find something that’s interesting enough to post about.

Seriously. You don’t have to be sunbathing in the Bahamas for your content to be considered worthy of that double tap!

Even if you’re behind a desk for most of your day, take a look at the environment around you and try pinpoint something that you believe others will find interesting. Like the doodle you made during your weekly meeting, when you should have been paying attention to the boss.


Filter wisely

Find a filter and stick to it.

I know it’s tough, especially since we’re spoiled for choice with all the photo editing apps on our phones that can make any pic look stunning in three seconds.

Try this: Find a filter that matches your theme and use it on the next nine photos you post.

You’ll gradually start seeing the difference in your feed when you begin using a consistent aesthetic in your posts, but don’t stress too much over it. You can always change over to another filter anytime you want.


Plan your grid

This is probably the most frustrating step… but it works!

The key to an aesthetically pleasing feed is having an organised grid. You know, the ones where the photos just flow and have you scrolling for minutes on end.

The people behind those accounts all share a secret tool called the Preview app.

This app is a lifesaver for all your grid worries because it gives you the opportunity to insert the content you plan on posting and lets you see how your feed will look like. It also makes it easy to shift content around to your heart’s content, until you’re satisfied with your grid.

You can thank me later. 💁


Be  consistent

Post as often as possible and don’t try to overthink it.

Nothing’s more of a downer than coming across an awesome Instagram account that posts once every blue moon.

Remember that an Instagram profile is a window to your own life, so don’t let your worry of being the person that posts too much stop you from posting content.

Think of your future self scrolling through your posts and reminiscing about the time you thought that bucket hat actually suited you.


Have fun with it

Really, it’s all about having fun.

If your obsession over your feed is preventing you from posting, then it’s time to take a step back and see what you can do to fix this situation.

If your account has a very particular theme, such as snapshots of Rupi Kaur’s poetry book open on your white bed sheets while holding a cup of tea/coffee (much like the very unique and not at all overused one I posted myself a few months ago), then I’d recommend setting up a new account with a more laid-back approach, where you can post whatever you feel like, without the constant pressure of the content having to fit your grid.

A post shared by Debbie Shaw (@debbieshw) on

Be the OG on IG

At the end of the day, it boils down to putting a little extra thought in your posts and the overall look of your feed.

Be observant. Note what works and what doesn’t, then take it from there.

Make sure you’re having fun with it. As cheesy as it may sound, don’t let the number of likes discourage you from posting content that is #truetoyourself.

Debbie Shaw

Author Debbie Shaw

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